Vogue Fashions Night Out / Love Fashion: Manchester
Purple Riot Marketing created Love Fashion: Manchester in response to a brief from City Co and Manchester City Council to produce a creative fashion event for Vogue Fashion Night Out. The event provided an opportunity for independent and graduate designers to showcase their collections in the heart of the activity at Exchange Square.
Love Fashion:Manchester was designed to ensure the city’s growing number of independent fashion labels and out of town boutiques were represented alongside established high street retailers, in the biggest fashion event of the year.
Love Fashion:Manchester offered a full day and evening of entertainment including fashion shows, pop-up shops, live music, giveaways and cocktails from The Blue Pig Bar in the Northern Quarter.
Purple Riot have continued to produce the event in the high footfall city centre and key retail locations for different clients including The Heart of Manchester Bid, Old Granada Studios and luxury furniture retailer Sofas and Stuff.